CLAI Exfoliating Face Mask – Pure Welsh Kaolin Clay
Reveal Naturally Radiant Skin
CLAI Exfoliating Face Mask harnesses the power of mineral-rich Welsh kaolin clay to gently remove dead skin cells, detoxify pores, and leave your complexion feeling smooth, fresh, and revitalised. A natural alternative to harsh chemical exfoliants — pure, simple, and effective.
Why Choose CLAI Exfoliating Face Mask?
Deep Pore Cleansing
Welsh kaolin clay absorbs excess sebum, lifts impurities, and draws out everyday pollutants from deep within the pores.
Gentle Natural Exfoliation
Fine silica-rich mineral particles gently buff away dead skin cells without the harshness of synthetic scrubs.
Brighter, Smoother Complexion
Regular use supports a healthier-looking glow, improved skin texture, and a fresher, more radiant appearance.
100% Natural Mineral Ingredients
Sourced from a single quarry in the Gwendraeth Valley, Wales. Contains kaolin, silica, and iron-rich minerals — nothing else.
Dual Action: Mask & Exfoliant
Use as a leave-on mask or massage in before rinsing for an added exfoliating boost. Suitable for most skin types.
Natural Mineral Content
- Kaolin
- Silica
- Iron-rich minerals
These naturally occurring minerals have been used for generations in skincare for their absorbent, cleansing, and skin-conditioning properties.
How to Use
- Mix CLAI powder with a small amount of water to form a smooth paste.
- Apply an even layer to clean skin, avoiding the eye area.
- Leave for 5–30 minutes.
- Before rinsing, gently massage in circular motions to exfoliate.
- Rinse thoroughly with warm water.
- Follow with CLAI Cream Mask to naturally moisturise and restore.
For best results, use 1–2 times per week.

Suitable For
- Oily and combination skin
- Congested or dull skin
- Those seeking a natural skincare routine
- Anyone wanting to reduce excess shine and improve texture
Those with very sensitive skin should patch test first.
"Reveal naturally radiant skin with CLAI Exfoliating Face Mask. Made from mineral-rich Welsh clay, it gently removes dead skin cells, detoxifies pores, and leaves your complexion feeling smooth, fresh, and revitalised."
— Phil Bowen, Founder, WelshClay